The Challenge
Communicate Nudie Jeans ethos of forever repairs, and improve the customer experience within a constrained floor space.
Our Approach
Located in Ponsonby in Auckland, forever repairs are offered and communicated through the sewing machine built into the shopfront. To enable an effortless flow of movement within the constrained floor space, cubbie storage enabled additional hanging and folding space overcame the challenge.
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Client: Nudie Jeans ANZ
Type: Retail
Size: 31 SQM
Photography: Nudie Jeans
Collaborators: Hallmarc National Projects -
Delivered in collaboration with Nudie Jeans
Concept design
Design development & documentation
Finishes, fixtures & lighting specification
Delivered in collaboration with Nudie Jeans. Concept by Nudie Jeans. Design development and documentation by X+O.
