ABOUT

We Transform Businesses

X+O put customer experience and the holistic business vision at the centre of our approach.

Let’s Talk

We partner with our clients from definition to delivery. The studio has extensive experience in commercial, retail, hospitality and wellness sectors. 

We collaborate with clients to understand how people use spaces, review business objectives and translate this into actionable results, to maximise ROI.

By listening, observing, questioning and exploring, we are able to formulate integrated strategies that drive the spatial design and brand execution. This drives compelling customer experiences, and a return on investment. We investigate all aspects of businesses in order to obtain a holistic understanding. 

STUDIO

 

Rebecca Vulic

Director

Rebecca is the Design Director at X+O. She has been designing spaces and experiences for people for over 20 years. She is Green Star Accredited, with a passion for sustainability and social impact in the built environment.

She has led global brands to deliver exponential growth across US, Asia, ANZ, Europe and the Middle East. Her early career included delivering projects though some of Australia's most highly regarded design consultancy’s.

Her approach to spatial design is to use insights to create unforgettable user experiences that meet business objectives. Ultimately maximising ROI and leading business transformation. Rebecca’s diverse range of work has been recognised and awarded globally.

 
 

Mate Vulic

Director

Mate is a dynamic design thinker and has a talent for customer experience design and strategic thinking. Mate leads our strategy work. He has a background leading teams in product transformation and relationship management in Australia and the United States.

He has delivered transformation projects for over 20 years for clients Corporate and Institutional clients across a range fields including product launches, process re-engineering, regulatory compliance and implementing best practice payment solutions.

His passion for business transformation and strategy combined with his understanding of the power of customer experience ensures our recommendations align to delivering return on investment.

 
 

SERVICES

Our scope of services is tailored to suit your project brief in order to inform the spatial design. Our studio offers a range of services which enables a holistic approach and ensures the space is unified with return on investment. 

 

Research and Strategy


  • Stakeholder Engagement

  • Market Research

  • Customer Experience Design

  • Customer Journey Mapping

  • Competitor Benchmarking

  • Site Selection

  • Persona Profiling

  • Design Facilitation Workshops


Interior Architecture


  • Concept and Design Development

  • Schematic Design and Space Planning

  • Custom Furniture and Fixture Design

  • 3D Renders and Fly-Throughs

  • Approval Documentation (e.g. D.A. approvals)

  • Finishes & Fixtures, Equipment & Lighting Selection

  • Design Development

  • Tender & Construction Drawings Sets

  • Kit of Parts Programs

  • Protoyping

  • Design Manuals

  • Sourcing

  • Defect Evaluation

  • Local Adaptations

  • Project Management & Tender

  • Sourcing & Procurement focused on circular and green tag products.

 

OUR PROCESS

CLIENTS

From global brands to new and emerging, our studio have completed projects in cities including Auckland, Bangkok, Jakarta, Shanghai, Surabaya and in all Australian states.

 

TESTIMONIALS

AWARDS & RECOGNITION

Whilst our studio is driven by client satisfaction and ROI, it’s nice to lift a trophy and be published now and then.

 

2024
Nudie Jeans Little Collins Street

Better Future Silver Winner Interior Design Retail Lifestyle Australian Design Awards
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2024
Smeg Winning Redfern

Better Future Silver Winner Interior Design Flagships & Showrooms Australian Design Awards
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2023
The Markets Club

Better Future Silver Winner Interior Design Hospitality Eat & Drink Wild Design Awards
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2023
Space By Thynk

Better Future Gold Winner Interior Design Flagships & Showrooms Wild Design Awards
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2023
Space By Thynk

Architecture & Design
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2023
Nudie Jeans Little Collins Street

Amazing Architecture
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2023
Nudie Jeans Little Collins Street

Designwriter
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2023
Nudie Jeans Little Collins Street

Better Future Silver Winner Interior Design Retail Lifestyle Sydney Design Awards
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2023
Smeg Winning Redfern

Better Future Gold Winner Interior Design Flagships & Showrooms Sydney Design Awards
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2023
Smeg Winning Redfern

Interior Design Excellence Awards (idea.) Shortlisted Retail
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2023
Nudie Jeans - The Galeries

The Local Project
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2023
Space By Thynk

Archello
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2023
Space By Thynk

Better Future Gold Winner Interior Design Flagships & Showrooms Australian Design Awards
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2023
The Markets Club

Better Future Silver Winner Hospitality Eat & Drink Australian Design Awards
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2022
Nudie Jeans - The Galeries

Archello
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2022
Space By Thynk

Housing Industry Association (HIA) Winner Hunter Region Excellence in Showroom Display
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2022
Space By Thynk

Better Future Gold Winner Interior Design Flagships & Showrooms Sydney Design Awards
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2022
The Markets Club

Better Future Silver Winner Hospitality Eat & Drink Sydney Design Awards
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2022
Body WRL

IndesignLive
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2022
Smeg OMNIChef

IndesignLive
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2022
Body WRL

Interior Design Excellence Awards (idea.) 2022 Shortlisted Hospitality
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2022
Space By Thynk

Interior Design Excellence Awards (idea.) Shortlisted Retail
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2022
Wests Ashfield Leagues Club

Interior Design Excellence Awards (idea.) Shortlisted Hospitality and Sustainability
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2022
Body WRL

Archello
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2022
Space By Thynk

Australian Interior Design Awards Shortlisted Retail
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2022
Body WRL

Design Raid
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2022
Wests Ashfield Leagues Club

e-architect
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2022
Wests Ashfield Leagues Club

Builtworks
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2022
Space By Thynk

e-architect
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2022
EXPAT Roasters

Design Addicts
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2022
Full Circle

e-architect
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2022
Body WRL

Architizer
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2022
Tefal

Achello
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2020
Thynk Experience Centre

DrivenxDesign Gold Winner Interior Design Flagships & Showrooms Sydney Design Awards
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2020
Thynk Experience Centre

Interior Design Excellence Awards (idea.) Shortlisted Retail
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2019
EXPAT Roasters

Interior Design Magazine
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2019
Full Circle

Interior Design Magazine
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2018
Full Circle

Bali Interiors
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2018
Full Circle

IndesignLive
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2018
Expat Roasters

Artichoke magazine
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2018
Kate Spade

Australian Design Review
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