The Challenge
To increase brand awareness together the EXPAT.Roasters story, merchandise, within a new brew bar experience.
Our Approach
Featuring an indoor and outdoor space overlooking the beach, the cafe and retail space encourages customers to experience EXPAT.Roasters brand. Increasing brand awareness through bold branding and improving customer experience through brand engagement were central to architecture.
The blended retail cafe space features a multipurpose shelving system which heroes professional coffee making equipment and custom EXPAT. Roasters merchandise for customers to take home. The shelving is lined with the brands signature black perforated metal mesh and bold branding, allowing visibility in from the mall. Seating includes indoor and outdoor dining seats, banquettes, bars and stools which allow customers to stay and savour the coffee.
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Client: Expat Roasters
Type: Hospitality
Size: 36Sqm
Photography: Sheila Man -
Customer Journey Mapping
Space Planning
Concept Design
Design Development & Documentation
Finishes, fixtures, equipment & lighting specification
Visual Merchandising
Signage Design
We have partnered with X+O on multiple projects over the past 7 years and couldn’t be happier with the quality and professionalism that Rebecca and her team. Constantly deliver. I look forward to partnering with the X+O team on future projects.
Shae McNamara Founder Exapt. Roasters
