As creative thinkers, we are constantly looking for inspiration, and new ways to brainstorm. Its no secret that switching up your physical environment isn't just a fun change of pace, it can also change the way your brain works. Neurobiologists believe that spaces could speed up the rate at which the human brain creates new neurons and neural connections. That means that where you brainstorm with your team, could affect the ideas you generate.
Some other effective brainstorming tips that our team has learnt over the years include: doodling, word games and mood boards. Most importantly, never disregard any initial idea until it has been explored. Studies have shown that partakers in brainstorming sessions are often anxious in the company of senior stakeholders and tend to hold ideas back. By kicking off with 'bad' ideas, a relaxed atmosphere is created and tends to get the creative juices flowing.. frequently leading to 'good' ideas.